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A lot has changed since the ’90s — just ask Wu-Tang Clan’s Ghostface Killah, whose world is now ruled by cryptocurrency instead of dollar dollar bills y’all.
For the rapper’s latest venture, Ghostface casually left the mic to co-found a new cryptocurrency firm called Cream Capitol.
Cream — which stands for “Crypto Rules Everything Around Me” in celebration of Wu Tang’s hit ’90s anthem, and has even been granted a trademark — hopes to raise $30 million in funding from the sale of digital tokens.
According to the website, the firm is developing digital currency called Cream Cash in the form of tokens that will equal the value of a U.S. dollar at all times. Cream Dividends will also be available so people can manage their tokens and exchange them for Bitcoin, Ethereum, and Litecoin.
Cryptocurrencies — decentralized digital currencies that often offer anonymous transactions — have grown in popularity, attracting attention from celebrities like Mark Cuban, Paris Hilton, and Floyd Mayweather.
But as for how Ghostface Killah got involved in the cryptocurrency business, co-founder and CEO Brett Westbrook told Pigeons and Planes he’s been a long-time, trusted business partner.
“I personally connected with him during a Reddit AMA on /r/hiphopheads last year when he was seeking tech-inclined people to work with in future technology focused projects,” Westbrook said. “Dennis is a very forward thinking person and has a keen interest in emerging technologies. It’s hard to ignore blockchain tech today even when you’re a busy, touring hip hop artist.”
And though Ghostface has no technical background with cryptocurrencies, Westbrook is confident the Wu-Tang member will succeed. “Remember that Wu-Tang is for the children. He is very focused on what the youth and millennials are interested in. He is a very solid businessman and has surrounded himself with bright individuals with a hunger for bring new, groundbreaking technologies to market,” Westbook said.
“Remember that Wu-Tang is for the children”
Ghostface is serving as the company’s chief branding officer, so it’s his job to promote the company in innovative and endearing ways. Who knows, maybe if we’re lucky the clan will even get together to remake their hit song.
Though the company’s token sale isn’t until Nov. 11, Cream Capitol’s long-term goals already look promising. “By 2020, we intend to capture more than half of the global cryptocurrency ATM market and make cryptocurrencies more accessible to the general public than ever before,” the company explained in a press release.
To learn more about the Cream eco-system, you can read the company’s white paper. Go forth and dive into the world of cryptocurrency, but as always, remember to protect ya neck.